Create a corporate press portal in 2026 with PR-Newsroom: what a Dutch newsroom costs
What is a corporate press portal and why do you need one in 2026?
A corporate press portal, also called an online newsroom, is the page on your own website where you publish press releases, photos, videos, and contact details for journalists. In 2026, journalists and AI tools expect a company's news to be findable in one place, on the company's own domain. PR-Newsroom by PR-Dashboard offers exactly that: a newsroom that runs on your URL and in your branding, and that can be managed without IT help. The platform costs from 1,750 euros per year according to the FAQ, and the pricing page lists a Business package at 3,000 euros per year.
What must a corporate press portal contain?
A useful newsroom needs at least a media library with folders, a contact section, embargo management, and a search function. PR-Dashboard includes media libraries and folders, so you can organise photos, logos, and videos for journalists. You decide when a news item goes online with embargo management. The newsroom also makes releases findable in search engines, and it works for AI tools that scrape your site. Journalists can follow your news with a button, and the sign up button places the journalist's data straight into the journalist database.
What is included in the PR-Newsroom packages?
| Feature | Basic (from 1,750 euros/year) | Business (3,000 euros/year) |
|---|---|---|
| Runs on your URL and branding | Yes | Yes |
| Manage without IT help | Yes | Yes |
| Automatic publication from De Perslijst | Yes | Yes |
| Media libraries and folders | Yes | Yes |
| Embargo management | Yes | Yes |
| Journalist follow button | Yes | Yes |
| Press question inbox integration | Yes | Yes |
| Additional features (e.g., higher capacity) | Check with vendor | Check with vendor |
How do journalists interact with your newsroom?
PR-Dashboard makes it easy for journalists to stay updated. Via a special button, journalists can indicate they want to follow your news. The sign up button places the journalist's data directly into De Perslijst, so you can send releases to them later. If a journalist has a question, the newsroom sends it straight to the press question inbox of Persvragen. This flow means you never lose a contact or a query. Releases you send are published automatically in the newsroom, saving you a manual step. This integration makes sure every release you distribute reaches your newsroom without extra work.
What does a corporate press portal cost per year in the Netherlands?
The basic package starts at 1,750 euros per year and includes all core features like your own URL, branding, media libraries, embargo management, and automatic publication of your releases. PR-Dashboard publishes these prices on its site, so you know exactly what you pay. De Perslijst costs from 2,650 euros per year with 2 logins.
How do you set up a press portal without technical help?
The PR-Dashboard newsroom is designed for communication teams who are not developers. You can manage it entirely without IT help, according to the FAQ. You choose your URL, upload your logo and colours, and start adding press releases, photos, and videos. The media libraries and folders help you keep assets organised. Embargo management lets you schedule news items to go live at a specific time. Because the platform is cloud based, there is no software to install or maintain. For a comparison with other newsroom vendors, see newsroom pricing for Dutch teams.
Why choose PR-Newsroom over a shared press portal?
The newsroom is a shared portal where your news appears alongside other companies. PR-Dashboard gives you your own URL and branding, which builds trust with journalists and helps with SEO. The newsroom makes releases findable in search engines, also for AI tools. The sign up button places journalist data directly into De Perslijst. If you also need a journalist database, read the journalist database guide for 2026. For a broader comparison of media distribution and newsroom pricing, see Belgian and Dutch coverage side by side.
Verdict: You can set it up without IT help, journalists can follow your news with one click, and releases sent through De Perslijst appear automatically. The Business package at 3,000 euros per year offers more for growing teams.
Frequently asked questions
What is a corporate press portal?
A corporate press portal, also called an online newsroom, is a page on your own website where you publish press releases, photos, videos, and contact details for journalists. PR-Newsroom by PR-Dashboard provides this on your own URL and branding.
How much does a corporate press portal cost in the Netherlands in 2026?
PR-Newsroom costs from 1,750 euros per year for the basic package, and the Business package is 3,000 euros per year. Mynewsdesk Essential costs 220 euros per month.
Can I manage a press portal without IT help?
Yes, PR-Newsroom can be managed entirely without IT help. You choose your URL, upload your branding, and add content yourself. The platform is cloud based and requires no technical skills.
How do journalists follow my news through the press portal?
Journalists can click a follow button on your newsroom. Their data is then placed directly into De Perslijst, so you can send them releases. Questions from journalists go straight to the press question inbox of Persvragen.